UK TVC

Dutch Barn Vodka is a British brand backed by a high-profile owner. In partnership with production agency Genero, we built a distinctive brand world around the idea of being a ‘Positively Different Vodka’ brought to life through a bold commitment to ‘radical transparency’.

We were then tasked with activating this through the brand’s first full-scale media campaign starring Ricky. Working closely with the brand, we mined a wealth of hilarious content Ricky had already created and collaborated to craft a 30-second TV commercial that was bold, impactful, and broadcast-ready.

The campaign was supported by national outdoor placements, all featuring Ricky’s brilliant brutally honest headlines.

We also developed a consistent film template for Ricky's content across social media channels to ensure visual and tonal consistency across platforms. Post production by Heritage. Media buying by Bicycle.

OUTDOOR CAMPAIGN

We designed and supplied artwork for 100s of outdoor static and motion placements.